Curious about the logo? It’s generated by algorithm.

A few years ago I read A Beginner’s Guide to Constructing the Universe: Mathematical Archetypes of Nature, Art, and Science, a wonderful book by by Michael S. Schneider. I was fascinated by the history of numbers and the mystical origins of geometry. In particular, the book inspired me to experiment with some of the ideas about recursion, algorithms and geometry that Schneider discussed in regard to the Golden Mean.

To begin, using the proportions of the Golden Mean, I created a rectangle. Using the same Golden Mean ratio of about 61% width to height, I created smaller rectangles from the dimensions of original rectangle. I attached these rectangles at 45 degree angles from the corners of the original rectangle. To my amazement, as I repeated this same algorithm (iteration) with successive generations of rectangles, a “tree” eventually emerged. Even more amazing was the emergence of the “hearts” in the negative space of the tree.

I did a very cursory Google search for anything related to heart, geometry, valentine and tree but didn’t find anything like the shapes I discovered. It’s probably just conceit but I’m wondering if I haven’t rediscovered some ancient learning. After all, where did the iconic Valentine heart come from?

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